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We’re building the future of security for the AI-native endpoint

We’re building the future of security for the AI-native endpoint

Bloom is a new breed of endpoint security, designed as  a complete solution for the realities of AI-driven work. It’s built by a team with a proven track record of scaling security platforms.

Bloom is a new breed of endpoint security, designed as  a complete solution for the realities of AI-driven work. It’s built by a team with a proven track record of scaling security platforms.

Mission

Mission

Securing the enterprise journey to AI-native

Securing the enterprise journey to AI-native

For most of the last decade, the industry has treated endpoint protection as a solved problem. The category was built around detecting malware, executables, and malicious tools. Today’s risks are different: they come from AI agents with privileged access to sensitive data, an explosion of extensions and plugins, and the code that both users and agents install on the endpoint.

Bloom introduces modern endpoint security that's end to end. The platform provides visibility, analysis, prevention, and remediation across every layer: the operating system, local data, applications, plugins, and the AI agents and code now running on top. That means surfacing what's actually creating risk and giving security teams the tools to remediate it, so organizations can keep building, innovating, and adopting AI securely.


For most of the last decade, the industry has treated endpoint protection as a solved problem. The category was built around detecting malware, executables, and malicious tools. Today’s risks are different: they come from AI agents with privileged access to sensitive data, an explosion of extensions and plugins, and the code that both users and agents install on the endpoint.

Bloom introduces modern endpoint security that's end to end. The platform provides visibility, analysis, prevention, and remediation across every layer: the operating system, local data, applications, plugins, and the AI agents and code now running on top. That means surfacing what's actually creating risk and giving security teams the tools to remediate it, so organizations can keep building, innovating, and adopting AI securely.


Team

Blooming

Founders

A proven track record of execution at enterprise scale

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Itay Keren,
Chief Executive Officer

CEO Itay Keren previously held engineering and sales engineering leadership roles at Palo Alto Networks, Dig Security (acquired by Palo Alto Networks), and Demisto (acquired by Palo Alto Networks).


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Ofir Balassiano,
Chief Product Officer

Ofir Balassiano led the Cortex Cloud Posture Security research group at Palo Alto Networks, focusing on AI, identity, and data security. He previously led security research group at Dig Security and XM Cyber, beginning his career in the IDF’s Mamram Unit.

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Itay Frishman,
Chief Technology Officer

Itay Frishman is an engineering leader who built core AISPM and DSPM solutions at Palo Alto Networks and Dig Security, with prior cybersecurity R&D leadership experience in the IDF’s Unit 81.


Yes, we’re hiring

Yes, we’re hiring

Build something that you can be proud of.

Build something that you can be proud of.

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